Imagine a world where technology, powered by the latest advances in science and behavioral psychology, serves as a force for good, enhancing our well-being and steering us toward a more harmonious existence. At Niremia Collective, our mission is to bring this vision to life by investing in startups that develop innovative mental health solutions, promote new ways of working, support healthy aging, and advance human-centric urban design.
We are thrilled to support TRIPP, a research-based XR company that is pioneering the next-generation of personalized wellness tools accessible to millions globally. TRIPP’s innovative approach combines dream-like immersive worlds with binaural sound frequencies, AI-powered breath detection, gamification, and mindfulness techniques, allowing users to achieve deep relaxation and stress relief.
With VR therapy emerging as an effective tool in managing anxiety, depression, PTSD, and phobias, TRIPP is poised to completely reimagine the wellness industry amid the growing demand for more bespoke and accessible care. The opportunities are vast: the global VR healthcare market is projected to grow from $4.2 billion in 2024 to $38.4 billion by 2032, boasting a revenue CAGR of 32.8%, according to Fortune Business Insights.
With over 9.8 million wellness sessions completed, the TRIPP platform is accessible on various headsets, including Meta Quest 3 and Apple Vision Pro. Earlier this year, the company also launched an AI-powered mobile app Kōkua - named after the Hawaiian concept of selfless care and support - that delivers custom, interactive meditation reflection in real time.
“The future of wellbeing is hyper-personalized and available on multiple platforms,” says CEO of TRIPP Nanea Reeves. “We like to think of it as a ‘layered reality’ - multiple touch points of support throughout the day.”
Consider one of the main daily stressors - navigating heavy traffic on your way to work. Just as frustration peaks, your TRIPP app suggests a one-minute breathing exercise designed to calm you immediately, warding off any potential road rage. Later that day, you opt for a 20-minute immersive VR session, designed to transport you away from the stresses of daily life. Guided by soothing visuals and audio, you reconnect with your breath in a deeply impactful way to recharge your mental and emotional batteries.
With years of experience in the tech industry, TRIPP’s Reeves embodies the rare combination of visionary and executor, translating a market domination model she perfected working in the mobile communications industry to XR platforms. Her background also includes C-level positions with video game companies, including gaming giant Electronic Arts. She has been an advisor and an investor in Oculus, Haku and Saucey.
Beyond individual users, TRIPP is expanding into corporate wellness and actively participates in clinical trials exploring the use of virtual reality in mental health care. Supported by Niremia Collective's commitment to transformative technologies, TRIPP is actively shaping a future where well-being is accessible, personalized, and integrated into our daily life through the use of technology for good.
